Everyone can be a barista!
In this 45" narrowcasting video a barista shows the viewer that the D.E Coffee Kitchen is actually user friendly, despite the large amount of options in the machine.
Concept, art-direction and storyboarding
A printed menu displays the 4 simple steps to create your own lovely coffee specialty.
Concept and design
When a Coffee Kitchen is placed in a public facility, i.e. sports club or pizza restaurant, potential customers can be persuaded to try the user friendly machine through simple yet powerful messages created specifically for the environment in question.
In these examples: a Coffee Kitchen message in Domino's Pizza take away restaurants.
Concept, copy and design